Türkiye’s smart wearable devices and health technologies sector has gained remarkable momentum during 2024–2025. The industry is expanding both in domestic production and technological infrastructure, creating diverse opportunities for international entrepreneurs who wish to invest in or collaborate with Turkish innovators.
Market Overview and Usage Growth
In 2025, the use of telehealth services in Türkiye increased by 45% compared to the previous year, and this trend continues to rise. Wearable health technologies such as smartwatches and fitness trackers now enable real-time monitoring of biometric data, helping users track their overall health more efficiently. The latest devices introduced in 2025 are capable of monitoring additional metrics such as blood glucose levels, significantly broadening their functionality.
Technological Capabilities and Applications
Wearable health devices in Türkiye are offering increasingly sophisticated solutions across multiple areas:
- Biometric Monitoring: devices record data such as heart rate, blood pressure, stress levels, pulse, and body temperature in real time, giving both users and healthcare providers access to continuous health information.
- Artificial Intelligence Integration: AI-powered health advisors analyze users’ medical histories and provide personalized recommendations. Chatbots supported by artificial intelligence are now widely used to assess symptoms and identify possible health conditions within seconds.
- Healthcare System Integration: during the second half of 2025, Türkiye accelerated the integration of wearable devices into its national healthcare system. This development allows smoother data exchange between patients and healthcare institutions, improving the overall coordination of treatments and preventive care.
Local Production and Startup Ecosystem
Local companies in Türkiye continue to lead innovation in wearable health technologies. Kodgem, one of the prominent startups, secured investment in August 2025 at a valuation of 4.5 million USD, aiming to scale its production capacity tenfold. Meanwhile, Livewell develops wearable technology solutions locally, combining software and hardware innovations created by Turkish engineers.
Applications for Occupational Health and Safety
Wearable technologies are transforming occupational health and safety practices across Türkiye. Devices help monitor and protect workers’ physical and psychological well-being, particularly in high-risk industries. By tracking biometric and environmental data, these technologies play a vital role in preventing potential workplace accidents and providing early warnings for timely interventions.
Other Emerging Technologies
- Blockchain Security: blockchain solutions secure personal health data, ensuring that only authorized professionals can access sensitive records and thereby enhancing privacy protection.
- Mental Health Solutions: digital therapy platforms and AI-driven applications make mental health support more accessible, helping users manage conditions such as anxiety, stress, and depression.
- VR and AR Applications: virtual and augmented reality technologies are increasingly integrated into physical rehabilitation and psychological therapy, accelerating recovery and improving patient engagement.
Key Considerations for Entrepreneurs
While Türkiye’s digital health and wearable technology sectors offer strong potential, entrepreneurs should be aware of ongoing challenges such as data privacy concerns, demographic differences, and gaps in technology adoption. The integration of mobile health applications with wearable devices, however, creates comprehensive solutions to address these issues.
As government support and workplace awareness campaigns gain momentum, both local production partnerships and technology transfer initiatives are becoming more viable for foreign investors. Furthermore, progress in fields like genetic testing and personalized medicine is paving the way for new business models and growth opportunities in Türkiye’s expanding health technology ecosystem.